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This web site shop.peterson-handwriting.com had the following on the web site, "Teaching Skills For Fluent Handwriting Since 1908." We noticed that the webpage said " Welcome to the Peterson Directed Handwriting." It also said " Please browse and shop with confidence. Your shopping cart will be active until you leave the store. We offer numerous e-book products. They are delivered to you via download. When your order is processed, the store will send you an email with links to the download page. In that regard, it is a good idea to add mrpencilpeterson-handwriting. com to your email address book." The header had Fluent Handwriting as the highest ranking optimized keyword. It is followed by Print Handwriting Lessons, Cursive Handwriting Lessons, and Help for Dyslexia ADHD Dysgraphia WLD LD which isn't as ranked as highly as Fluent Handwriting. The next words shop.peterson-handwriting.com used was measure and develop handwriting fluency. preschool and kindergarten written language readiness was included but could not be viewed by web crawlers.